Trained as an architect, I was also always close to the world of graphics and design. What a challenge to create an image or logo that literally ‘becomes’ — that stands in for the brand. Here Minimalism does indeed reign, and simplicity is king. My design for the logo of Open Hands Foundation tried to achieve this, with a simple ink spill/line, that could be interpreted alternatively as a sailing boat, a dove and even an open hand itself. Perhaps the main difference between design and art is to be found here: Design is by necessity conceptual and minimalist; Art operates on a higher plane of meaning and must embrace broader constituencies.
Book cover A.Audouard
Book cover A.Audouard
Book cover A.Audouard
Logo designed for OPEN HANDS LEGAL SERVICES New York 2012
VSD MAGAZINE “Pourquoi Dieu n’aime pas les Femmes?” cover design and painting – Nov 19 1992